Bulk Discount Pricing Maximizes Your Savings | Order More, Spend Less
Get quantity discounts plus more affordable shipping when you stock up.

Comprehensive Branding Program Product Guide | Digital Publication

No reviews yet Write a Review
SKU:
GUIDECOMPREHENSIVEBRANDINGG
Download the Comprehensive Branding Program Product Guide in the full description below. View more details

Comprehensive Branding Program

The Custom Products Corporation Comprehensive Branding Program helps communities, businesses, campuses, facilities, and commercial properties create a cohesive, professional signage system that enhances appearance, improves navigation, and strengthens brand identity. Designed to accommodate projects ranging from simple identification signs to complex wayfinding networks, the program combines custom design capabilities, durable materials, and flexible mounting solutions into one fully integrated signage package. 

By incorporating consistent design elements such as colors, fonts, logos, shapes, and mounting systems, organizations can establish a unified visual identity that leaves a lasting impression while making destinations easier to find. The program supports a wide variety of applications, including community entrances, subdivisions, campuses, parking facilities, business parks, street name signs, guide signage, and wayfinding systems. 

CPC offers a broad range of customization options, including standard, semi-custom, and fully custom sign legends, logo integration, custom icons, multiple sign shapes, and a palette of standard colors that can be tailored to match existing branding requirements. The company’s preferred Highway Gothic font provides superior visibility and legibility, while additional font options are available to align with established brand standards.

Built with high-quality materials such as 3M High Intensity Prismatic (HIP) reflective sheeting and durable aluminum substrates, Comprehensive Branding Program signs are engineered for long-term performance and backed by the reliability of 3M’s Matched Component System. A variety of modular mounting systems, including round posts, square posts, and U-channel configurations, allow customers to create distinctive installations that complement their environment and branding goals. 

Whether the objective is to improve wayfinding, elevate a property's appearance, reinforce brand recognition, or create a safer and more welcoming experience for visitors, the Custom Products Corporation Comprehensive Branding Program delivers a complete signage solution tailored to your unique vision and operational needs.

Products:
Digital Download:
Comprehensive Branding Program Product Guide view pdf

Comprehensive Branding Program Elements

Design Uniformity

Easily elevate the look of your sign program through Uniformity, to achieve a clean, aesthetically-pleasing appearance that will impress for years to come. Follow CPC's Design Standards and utilize the uniform shapes, design styles, colors, fonts and mounting systems for your entire sign program.

Sign Reflectivity & Substrates

Custom Products utilizes durable DOT Grade raw materials on most of our signage to ensure a time tested, proven performance. 3M High Intensity Prismatic (HIP) Reflective Sheeting and .080" thick aluminum are our most common substrates but others are available by special quote. Also, many of our unique mounting systems allow the option of a double-sided sign.

Sign Sizes

Signs are available in a multitude of sizes for all scale applications from a single letter or number to large signs for identification and navigation.

Sign Shapes - Standard Traffic, Standard Routed and Special Routed

Create a distinctive look for your system by choosing a standard sign shape or a contoured shape from one of our 31 routed shapes. Standard Routed | Special Routed

Sign Legends

Utilize a mixture of standard, semi-custom and custom legend signs (CLS) to build your comprehensive branding program quickly without the need to re-invent common and standard legends. This not only saves you time, but money allowing you to get the most out of your budget

Sign Fonts

CPC's preferred sign font is Highway Gothic. This standard highway font offers maximum visibility and legibility at a distance and at higher speeds. Already have an established font? Or looking for something different or fancy? CPC can design your signs with many other fonts, by request. Not sure what font to choose? Contact us at 1-800-367-1492, we can help!

Sign Logos

Show pride in your business or community by adding your logo to any sign. Don't have a logo? Ask about an icon to add some pizazz to your sign such as a star, heart, leaf, tree, seashell, animal, etc. NOTE: Please visit www.cpcsigns.com/artwork-guidelines.php for information on logo requirements and design service fees for non-production ready artwork.

Sign Backers

We got your back...Don't let that single sided sign back go unfinished. Complete the look by adding a Sign Backer to your single-sided sign. Choose from premium quality Steel Frames, Aluminum Plates or Vinyl Laminate backer options to put the finishing touch on your signs.